What is marketing, anyway?

Posted by Kevin Dubrosky in Free Marketing Advice

Well, who knows, really. It’s just one of those things that everyone likes to think they understand but that everyone disagrees on, so lemme tell you right now how I define it. Marketing is anything you wittingly do to persuade your target prospects to separate themselves from as much of their money as possible, and as often as possible, while still leaving them completely satisfied with their entire transaction and service experience. In other words, Maximizing your revenue, without...